Scholastic Book Clubs website user Tutorials project focused on educating teachers on navigating the website. A fully animated video demonstrated one key tutorial using the Class Code feature. Additionally, we filmed real teachers on a green screen, explaining website functionalities like building wish lists, managing larger class orders, and transitioning from printed flyers to online orders. I designed a versatile and visually cohesive style for these tutorials, ensuring they were easy to replicate and adapt for future features while maintaining clear differentiation for each topic. This approach enhanced user engagement and streamlined updates as the platform evolved.
Client: JudyNewmanAtScholastic at Scholastic Book Clubs (NYC)